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DAF Trucks dominate market share for 2017 despite drop

Figures released by the SMMT have confirmed that DAF Trucks topped the UK CV market with 29.5% market share. The SMMT release confirmed 13,301 registrations and saw DAF Trucks end 2017 with a 29.5% share of the market – almost twice that of its nearest competitor. DAF Trucks’ performance is set against a slight drop of 2.6% in overall market registrations in 2017 – from 46,231 in 2016 to 45,045.

The DAF Dealer network, spread over 136 locations returned an overall 96.7% MoT first-time-pass-rate, after submitting 33,543 vehicles for MoT in 2017. DAF Trucks’ managing director Robin Easton (pictured) said: “Another year, and another record-breaking performance from DAF Trucks and our DAF Dealer network. “Our dominant position in the UK market is the result of two key factors – a fantastic product range, which was completely updated last year, and which is already delivering productivity benefits for customers, and industry-leading services and support from our Dealer network.

“Outstanding product quality was rubber-stamped by the 2018 International Truck of the Year award for the New CF and New XF.

“With a strong order book for our updated product range, which is delivering significant fuel savings for our customers, I expect us to consolidate, if not further strengthen, our position in 2018.

“The up-to 7% fuel economy improvement of the New CF and New XF can mean over GBP3000 per truck, per year off operators’ fuel bills.”

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